Good&Co aims to intelligently amalgamate fashion and art. Each piece turns its wearer into a walking artwork - though only those in the know will be aware of the detail.
Feminine and functional but never fussy, the Good&Co aesthetic appeals to those who like their luxury to come with a playful twist. Each item functions simultaneously as a timeless, classic investment piece and also as an inherently modern accessory. Destined to be loved and worn by generations of women, each Good&Co piece is unique.
New Zealand designer Lillie Toogood is the brains behind the brand - her love of photography, travel, textiles and design collide serendipitously in Good&Co. Having worked for labels including Karen Walker, Trelise Cooper and Camilla + Marc, Sydney-based Lillie started Good&Co in 2011.
Lillie's background in graphic design is evident in her eye for colour and form - each Good&Co piece is based on a photograph she's taken in her travels, from the lush green leaves disguising a German post box to the display of bottles on a bar in Barcelona. Shapes, patterns and colours that are captured to create beautiful textiles.